Emarsys (OAuth)

SAP Emarsys is a customer engagement platform that enables organizations to manage marketing campaigns, customer contacts, and multi-channel communications at scale. This integration uses OAuth 2.0 authentication to securely access the Emarsys API.

AI agents can use this integration to automate contact management, trigger transactional communications, broadcast campaigns, and access comprehensive customer engagement capabilities through the REST-based Emarsys v3 API.

Capabilities

• Create and modify contact records and customer data
• Query and retrieve contact-specific information
• Send transactional communications (order confirmations, password resets)
• Broadcast email campaigns to customer segments
• Trigger external events and automations
• Create and manage custom contact fields
• Access campaign response data (bounces, unsubscribes)
• Manage customer lifecycle and engagement across channels

Resources

• Emarsys Core API Reference
• Emarsys Developer Hub